By Ike A. Offor
They wished they never got involved in Innoson group boss, Innocent Chukwuma with EFCC saga. But it is a move that badly got the them burnt. Guaranty Trust Bank has exposed its bad customer service delivery deficiencies to the public.
Since the news of arrest of Innoson Motors in a case involving the bank, its reputation has been badly marred by more stories of frivolous charges on their customers apart from the one done to Chief Innocent Chukwuma.
The move to close accounts in GTBank has just gathered momentum and many are now determined to follow those who have done so in the last three days. The chances of this easing or frayed nerves of customers, mainly Igbo one calming, is very remote.
Though Nigerians are very sensitive about tribal issues, this has touched the very man the Igbo love most due to the fact that he is a shinning example of bringing businesses home, something the Igbo have been crying for in the last few years.
GTBank has erred against the very people who kept it in business. Other banks will learn a lesson or two in this saga. Do not mess with your customers because they are the very reason you have business in the first place.
This gathering momentum, if not checked, would take GTBank to bankruptcy. Above all, they have suffered a very terrible customer service backlash. Their reputation now in customer service delivery has been exposed to a very limelight.
Like many have said, this is not about Igbo versus GTBank issue but the bank versus customer service stunt gone badly wrong.
Many non-Igbo also closed their accounts and some are extremely rich business men as was mentioned by Femi Fani-Kayode in his article titled “The Innoson affair, the Igbo and orphans of the corporate world”
Many have complained in the past about how GTBank withdraw their money at will and never return them.
Some of these aggrieved customers are the first to find reason to close their account since this incident with Chief Innocent Chukwuma took place.